If your property is on the market but not yet sold, it may be time to assess whether your estate agent is doing everything possible to attract the right buyers. Here are five key strategies that should be in place to maximise your property's visibility and chances of a successful sale
1. Promoting Your Property Through Social Media
In today's digital world, social media is a powerful tool for property sales. Platforms such as Instagram and Facebook allow agents to showcase homes to a broad audience. At Town and City Homes, we take pride in producing high-quality videos and images that capture the essence of your property. This approach ensures your home receives the right attention and stands out in a crowded market.
2. Featuring Your Property on Web Portals
When a property first comes to market, it is crucial to generate immediate interest. One of the most effective ways to do this is by making it a featured property on key web portals. This ensures your home is one of the first listings potential buyers see, increasing exposure and engagement. A well-positioned listing can make all the difference in securing a sale.
3. Running Targeted Ads to Potential Buyers
A proactive estate agent should be running advertisements specifically aimed at buyers searching for properties in your area and price range. Online data allows us to identify individuals who have already shown interest in similar properties. By directing targeted ads to these buyers across multiple platforms, we increase the likelihood of finding the right purchaser for your home.
4. Conducting Viewings on Your Behalf
Viewings are a critical part of the selling process. If your agent is asking you to conduct them yourself, this could be a red flag. At Town and City Homes, we believe it is our responsibility as experts to handle all viewings. This allows us to gather honest feedback from potential buyers and use our knowledge and experience to help convert interest into offers.
5. Knowing Every Detail About Your Property
How well does your estate agent actually know your property? Buyers will have questions, and if an agent cannot provide immediate answers, they may lose interest and move on to another property. At Town and City Homes, we complete a thorough property questionnaire before marketing your home to ensure no detail is overlooked. This enables us to respond confidently and professionally to every enquiry, keeping potential buyers engaged.
If your current estate agent is not employing these essential strategies, it may be time to consider a fresh approach. At Town and City Homes, we are committed to going the extra mile to get your home sold. Contact us today to discuss how we can help you achieve the best possible result.
Click the link below to see all of our properties and how we market each of them.